This is part of a monthly series in which we get to know Sifties. Hi, I’m Angela Marrujo, Content Marketing Associate with Sift! This month is my one-year anniversary with the company, so I decided to step out from my role as interviewer and introduce myself. If I could eat just one food for the […]
The Digital Trust & Safety Mindset
If you ask most risk teams about their goal, they’ll say the same thing: preventing loss. Their organizational structures, processes, and tools exist to serve that goal. In fact, legacy fraud prevention aims exclusively to reduce risk rather than to encourage growth. Legacy fraud prevention systems kill growth by introducing friction to customers rather than […]
Spring 2019 Release: Enterprise Trust & Safety
Leading brands delight their users with frictionless experiences. Sift powers these experiences for thousands of sites, fueling top-line growth while also protecting them from fraud and abuse. But fraud and abuse aren’t the only elements of risk. Launching products, expanding to new markets, and building out larger teams create operational complexity that can also hinder […]
Digital Trust & Safety: Unlock new revenue without risk
We strongly believe that good fraud prevention should never block revenue growth. In fact, with the right approach, fraud prevention can be a revenue driver. That’s why feedback from our recent survey caught our attention: while 77% of companies prioritize delivering a frictionless experience, nearly the same amount say that fraud prevention measures keep them […]
Measuring the Performance of Your Fraud Team
If you are responsible for managing an ops team, chances are you’ve been asked to justify hiring additional headcount and measuring the performance of your existing team. Below, I’d like to share some basic metrics I used to measure the effectiveness of my Risk Ops team while at Square and Google. Techniques for measuring […]
Siftie Spotlight: Maya Meyers, Front Desk Ambassador
This is part of a monthly series in which we get to know Sifties. Maya Meyers is Front Desk Ambassador at our San Francisco office and has been with Sift Science for eight months. If she could eat just one food for the rest of her life, it would be french fries. She eats them […]
The Good, the Bad, and the Ugly: What Will 2019 Bring for Fraud?
Landmark events and advances in fraud, abuse, and risk management came out of 2018. We experienced some of the largest data breaches to date, made strides towards greater data regulation via GDPR, and saw some of the world’s biggest companies face public outcry over the mishandling of sensitive user information. Fraud isn’t going anywhere in […]
How 2018 Changed the Face of Fraud
2018 has seen dramatic changes in how businesses approach trust & safety: everything from compliance to data breaches to content abuse. As you’re tying up this year’s loose ends and prepping for next year, it’s worth revisiting what we learned (and didn’t!) this past year. So, let’s recap! 1. Businesses can no longer procrastinate on data […]
Siftie Spotlight: Ricky Franklin, Account Executive
This is part of a monthly series in which we get to know Sifties. Ricky Franklin is an account executive at Sift Science and has been with us for 11 months. If he could eat just one food for the rest of his life, it would be a classic, all-American breakfast: eggs (scrambled with queso), […]
‘Tis the Season to be Wary: Holiday Mobile Commerce Fraud Trends
Mobile is the way of the future – or rather, the present – for e-commerce. Holiday shoppers continue to move away from brick-and-mortar stores to online sites, but are doing even more shopping via mobile devices than ever before. Fraudsters are growing savvy to the trend and capitalizing on the colossal amount of purchases made […]