Sift Announces Integration with Magento to Maximize Conversion Without Risk

Many growing e-commerce businesses are focused on conversion, not fraud prevention. The reality is to truly scale your business and pull ahead of competitors, you need to optimize both sides of the equation. Magento Commerce leads the way as a platform to build and optimize your e-commerce business—and today, we’re excited to announce the availability of a Sift extension in the Magento Marketplace that enables you to grow revenue and increase conversion without risk.

Built in collaboration with Wagento, the Sift extension provides a low-code integration pathway to unlock protection for your Magento storefront and get you access to our platform fast.

Digital Trust & Safety for Magento

Online shoppers have more choice than ever, so creating engaging experiences that delight customers and keep them coming back is a competitive necessity. Yet, low-friction experiences that drive growth also create surface area for fraudsters to exploit. It doesn’t matter how flashy your site is—if fraud prevention isn’t a key element of your growth strategy, your scale isn’t sustainable.

Achieving your growth and fraud prevention objectives has a common underpinning: gaining an accurate view of every customer interaction. With more visibility, you can increase conversion by opening the express lane for trustworthy sessions at the same time that you apply friction or block suspicious actions altogether. There is no such thing as one-size-fits-all—and the unparalleled accuracy of our machine learning enables you to deliver the experience that fits each interaction in just milliseconds. 

Grow revenue without risk

Sift’s solution for Magento gives you the technology and tools you need to grow your business scalably—maximizing conversion while keeping fraud and operational costs low.

• Stop chargebacks: Customized machine learning models deliver unparalleled accuracy, so you can proactively stop up to 80% more fraud and stay ahead of emerging trends.
• Accept more orders: The accuracy of our risk assessments allows you to approve more orders, reduce false positives, and maximize revenue.
• Expand business: We ingest 35B+ events per month across our global network of customers, giving you the insight to stop fraud as you expand into new markets—even if you haven’t seen it before. 
• Optimize operations: While the accuracy of Sift machine learning enables many merchants to automate more than 95% of decisions, we include access to our intuitive Console to improve the efficiency of fraud operations and policy management. 
• Integrate quickly: Using our new extension for Magento, you can unlock Sift protection almost instantly.

Turn fraud prevention into a competitive differentiator

Ready to learn more about the impact Sift could have on your business?  Join us for a webinar with Wagento about how the Digital Trust & Safety approach sets e-commerce leaders apart or contact us for a demo of our solution for Magento.

If you’re a systems integrator or consultant interested in the ways the Sift solution can benefit your clients, our partnership team would love to speak with you. Get the conversation started.